Archive for the ‘Blog’ Category

4 Ways to Get Customers to Open Your Emails

If you want to be a successful email marketer, it's essential that subscribers open your messages. After all, if your audience isn't opening your emails, it's impossible for them to … Read more

Back to Basics: Email Marketing Metrics

One of the most appealing aspects of email marketing is the ability to measure its success. As the mid-year approaches, let’s get back to basics and review some campaign metrics … Read more

What do all industries have in common? Email marketing!

how can i get my ex girlfriend back
With social … Read more

Email Marketing: Don’t Try This At Home

I bet you’ve watched countless videos on YouTube, with the disclaimer, “Don’t Try This At Home”, broadcasting the stunts of mindless … Read more

Quick tips to boost sales with email marketing

Turning prospects into paying customers is the biggest hurdle for marketers. Email marketing still plays a central role in this conversion, and companies that closely follow best practices will see … Read more

BtoB study: Email marketing matures, driven by content, mobile

New York—Email marketing, while virtually a legacy channel, continues to adapt—slowly—to content and mobile marketing, according to a new study by BtoB.

According to “Email Marketing: An Established Channel Evolves,” content … Read more

The Key to More Successful Email Campaigns: Time

Want to make your email marketing more effective? Make sure your production schedule allows enough time to develop great creative.

Can you develop and send an email in a couple hours? … Read more

Why E-Mail Newsletters Won’t Die

Paul Berry is trying to build the news engine of the future, but, like many online media pioneers, he’s finding he just can’t escape the grubby format first used more … Read more

Social Sharing Boosts Email Results [Infographic]

Email is thriving, not perishing, in our social media-loving age.

Rather than killing off email, social media is extending email’s reach. The … Read more

Social, Email Help Charity: Water Raise Awareness

A combination of social media and email marketing helps charity: water fundraise to bring clean, safe drinking water to people in developing nations.

“We operate within a $0 marketing budget, so … Read more