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Does Your Company Need a Reputation Manager?

Bulldog Reporter

People and Companies Regularly Have Their Missteps Go Viral Online, But Companies Out There are Ready to Defend Your Cyber-Integrity for a Fee.

In the modern digital age where seemingly everything and everyone is online, a new industry is emerging to “manage” the Internet footprint that people and businesses leave online. “Reputation managers” can clean up and shape a person’s online history — burying the … Read more

Liberty and American Exceptionalism

By Ken Blackwell and Ken Klukowski

On the Fourth of July, we don’t only celebrate the birth of our nation. We celebrate American exceptionalism—everything that makes the United States the greatest nation on earth. In celebrating this, we reject President Obama’s blueprint for the kind of country he seeks to make us.’

On July 4, 1776, fifty-six dedicated patriots resolved to risk everything in the hope of a new beginning. Elected to … Read more

How Political Campaigns Are Using Social Media for Real Results

Matt Silverman, Mashable

Just as social media has opened a dialogue between businesses and consumers, its value is apparent to those in political office, whose work and very professional survival hinges on the needs and perceptions of their constituents.

But when was the last time a local politician garnered the same social media buzz as a hip startup, or a savvy online retailer?

As it stands, the social web is ripe with opportunities … Read more

Drive sales by tapping e-mail

DM News

E-mail marketing is gaining significant attention from all quarters of the marketing value chain as firms seek to reinvigorate their approach and tap this abused channel to drive customer value while simultaneously lowering overall marketing costs.  Driven in part by the recent economic downturn, firms are in a bind to leverage this very low cost channel, while rising above the tide of clutter and customer’s poor perceptions that they … Read more

2012 prelude: GOP hopefuls go online

By: Kenneth P. Vogel
April 24, 2010 07:08 PM EDT

President Barack Obama’s prospective 2012 Republican rivals are investing heavily in the Internet, looking to cut into what was an overwhelming advantage for Obama in the 2008 campaign.Through the first three months of the year, the political groups started by Mitt Romney, Tim Pawlenty, Sarah Palin, Newt Gingrich and Mike Huckabee have spent a total of nearly $600,000 building their web operations, … Read more