{"id":1293,"date":"2011-02-07T09:39:43","date_gmt":"2011-02-07T14:39:43","guid":{"rendered":"https:\/\/www.asgroupinc.com\/?p=1293"},"modified":"2011-02-07T09:39:43","modified_gmt":"2011-02-07T14:39:43","slug":"twitter-tries-to-turn-140-characters-into-money","status":"publish","type":"post","link":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/","title":{"rendered":"Twitter tries to turn 140 characters into money"},"content":{"rendered":"<p>By Jessica Guynn, Los Angeles Times<\/p>\n<p>Reporting from San Francisco \u2014 On &#8220;The Tonight Show,&#8221; Conan O&#8217;Brien used to get big laughs for mocking Twitter as an egotistical stream of mundane updates from celebrities.<\/p>\n<p>But when he got bounced from his late-night gig at NBC, O&#8217;Brien could no longer take to the airwaves to reach his fans, so Twitter became his open hailing frequency. He later thanked Twitter &#8220;for saving my ass.&#8221;<\/p>\n<p>O&#8217;Brien isn&#8217;t the only one who is tapping Twitter&#8217;s mass-media potential. The social network, which will celebrate its five-year anniversary in March, last year signed up more than 100 million people who sent more than 25 billion updates called tweets.<\/p>\n<p>Get weekend home delivery of the SunSentinel for only $1.25 per week! Use offer code: WEBSUN<\/p>\n<p>Twitter Inc. gained another key following in December: investors who competed for the opportunity to pour $200 million into the company, nearly quadrupling its worth to $3.7 billion. The new funding comes even as the company experiments with how to wring sales from its surging popularity and find the kind of business formula that shot up the fortunes of Facebook Inc. and Google Inc.<\/p>\n<p>Now Twitter finds itself at a crossroads, where it will finally have to answer the question: Can it make money?<\/p>\n<p>To read more, visit:  <a href=\"http:\/\/www.sun-sentinel.com\/business\/la-fi-twitter-20110130,0,1640615.story\">http:\/\/www.sun-sentinel.com\/business\/la-fi-twitter-20110130,0,1640615.story<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Jessica Guynn, Los Angeles Times Reporting from San Francisco \u2014 On &#8220;The Tonight Show,&#8221; Conan O&#8217;Brien used to get big laughs for mocking Twitter as an egotistical stream of mundane updates from celebrities. But when he got bounced from his late-night gig at NBC, O&#8217;Brien could no longer take to the airwaves to reach [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[316,330,560,561,229,231,562,563,564,565,278],"class_list":["post-1293","post","type-post","status-publish","format-standard","hentry","category-blog","tag-biz-stone","tag-coca-cola","tag-conan-obrien","tag-costco","tag-facebook","tag-google","tag-hosni-mubarak","tag-nbc","tag-starbucks","tag-super-bowl","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Twitter tries to turn 140 characters into money - Alliance Strategies Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Twitter tries to turn 140 characters into money - Alliance Strategies Group\" \/>\n<meta property=\"og:description\" content=\"By Jessica Guynn, Los Angeles Times Reporting from San Francisco \u2014 On &#8220;The Tonight Show,&#8221; Conan O&#8217;Brien used to get big laughs for mocking Twitter as an egotistical stream of mundane updates from celebrities. But when he got bounced from his late-night gig at NBC, O&#8217;Brien could no longer take to the airwaves to reach [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/\" \/>\n<meta property=\"og:site_name\" content=\"Alliance Strategies Group\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pages\/Alliance-Strategies-Group-LLC\/101173692326\" \/>\n<meta property=\"article:published_time\" content=\"2011-02-07T14:39:43+00:00\" \/>\n<meta name=\"author\" content=\"david-asg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@asgroupinc\" \/>\n<meta name=\"twitter:site\" content=\"@asgroupinc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"david-asg\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/\",\"url\":\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/\",\"name\":\"Twitter tries to turn 140 characters into money - Alliance Strategies Group\",\"isPartOf\":{\"@id\":\"https:\/\/www.asgroupinc.com\/#website\"},\"datePublished\":\"2011-02-07T14:39:43+00:00\",\"author\":{\"@id\":\"https:\/\/www.asgroupinc.com\/#\/schema\/person\/a1d836817d399c20e325250f5632903a\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.asgroupinc.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Twitter tries to turn 140 characters into money\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.asgroupinc.com\/#website\",\"url\":\"https:\/\/www.asgroupinc.com\/\",\"name\":\"Alliance Strategies Group\",\"description\":\"Unparallelled synergy for intelligent results\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.asgroupinc.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.asgroupinc.com\/#\/schema\/person\/a1d836817d399c20e325250f5632903a\",\"name\":\"david-asg\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.asgroupinc.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/644aebc9169d1996179b06b7ac648b5a9d38987826f7d68d85f52eb3b4a0093b?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/644aebc9169d1996179b06b7ac648b5a9d38987826f7d68d85f52eb3b4a0093b?s=96&d=identicon&r=g\",\"caption\":\"david-asg\"},\"url\":\"https:\/\/www.asgroupinc.com\/author\/david-asg\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Twitter tries to turn 140 characters into money - Alliance Strategies Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/","og_locale":"en_US","og_type":"article","og_title":"Twitter tries to turn 140 characters into money - Alliance Strategies Group","og_description":"By Jessica Guynn, Los Angeles Times Reporting from San Francisco \u2014 On &#8220;The Tonight Show,&#8221; Conan O&#8217;Brien used to get big laughs for mocking Twitter as an egotistical stream of mundane updates from celebrities. But when he got bounced from his late-night gig at NBC, O&#8217;Brien could no longer take to the airwaves to reach [&hellip;]","og_url":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/","og_site_name":"Alliance Strategies Group","article_publisher":"https:\/\/www.facebook.com\/pages\/Alliance-Strategies-Group-LLC\/101173692326","article_published_time":"2011-02-07T14:39:43+00:00","author":"david-asg","twitter_card":"summary_large_image","twitter_creator":"@asgroupinc","twitter_site":"@asgroupinc","twitter_misc":{"Written by":"david-asg","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/","url":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/","name":"Twitter tries to turn 140 characters into money - Alliance Strategies Group","isPartOf":{"@id":"https:\/\/www.asgroupinc.com\/#website"},"datePublished":"2011-02-07T14:39:43+00:00","author":{"@id":"https:\/\/www.asgroupinc.com\/#\/schema\/person\/a1d836817d399c20e325250f5632903a"},"breadcrumb":{"@id":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.asgroupinc.com\/twitter-tries-to-turn-140-characters-into-money\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.asgroupinc.com\/"},{"@type":"ListItem","position":2,"name":"Twitter tries to turn 140 characters into money"}]},{"@type":"WebSite","@id":"https:\/\/www.asgroupinc.com\/#website","url":"https:\/\/www.asgroupinc.com\/","name":"Alliance Strategies Group","description":"Unparallelled synergy for intelligent results","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.asgroupinc.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.asgroupinc.com\/#\/schema\/person\/a1d836817d399c20e325250f5632903a","name":"david-asg","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.asgroupinc.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/644aebc9169d1996179b06b7ac648b5a9d38987826f7d68d85f52eb3b4a0093b?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/644aebc9169d1996179b06b7ac648b5a9d38987826f7d68d85f52eb3b4a0093b?s=96&d=identicon&r=g","caption":"david-asg"},"url":"https:\/\/www.asgroupinc.com\/author\/david-asg\/"}]}},"_links":{"self":[{"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/posts\/1293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/comments?post=1293"}],"version-history":[{"count":0,"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/posts\/1293\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/media?parent=1293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/categories?post=1293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.asgroupinc.com\/api\/wp\/v2\/tags?post=1293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}